The poem is high-sounding, but at the same time simple; it is direct, but also contains complicated metaphors, word plays, majestic adjectives, and a rich catalog of the lexicon.
A government will step in with high-sounding rhetoric about "hurt sentiments" and so forth, and the eager members will be compelled to turn in their keys.
They are very fond of high-sounding phrases which are vaguely impressive but mean nothing, no doubt a by-product of all the self-help mumbo-jumbo they peddle.
They have carefully avoided using jargon on their site because they think that these high-sounding jargon may confuse the visitors to their site, says the company.