For a government which came to power promising a change in the allegedly weak-kneed policies of the past, there are powerful psychological and political compulsions at play here.
Orchestrate a social media campaign to frighten weak-kneed companies into withdrawing their advertising and intimidate the station into taking the hosts off the air.
The dancers, described as fleet-footed or nimble-footed, appear in masks representing the dead, human being or animal; the weak-kneed run away from sights of such dances.
Many see it as just another weak-kneed response from racing authorities continuing to pander to the perceptions of animal activists to the detriment of racing.